Sunday, March 15, 2009

Research for Client Project

I have been looking at different styles that I like in order to be able to create my own to use in my client project.


Schweppes advert in slow motion 10,000 frames per second gives need FPS camera and pro editing programme.


Schweppes advert using unique time and positioning techniques to achieve these results.


An intresting collection of slow motion piece.

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Tuesday, March 10, 2009

Research for PRP Artefact 3

The results from Artefact 1 and 2 indicated that viewers are reliant on commentary for documentary purposes. This directive narration style of documentary feature in many of the 'reality' programmes and films that give a personal view accounts of the subject being filmed. A visual diary/experience of the events are captured for entertainment, educational or even fictional purposes however viewers will not accept real time, as it happens (Big Brother live via Internet), as it too long and mundane. Sections of the Koyaanisqatsi feature many parts speed up or slowed down, spliced into fragments, visual techniques to offer the audience a faster account of the message.

Is the events too real? Or is society unable to wait for events to unravel needing the instant dose of entertainment or visual stimulation?

This shows the importance of the arrangement of the narrative and the techniques used to emphasize the message. This is especially true in the Koyaanisqatsi film with no commentary guiding the audience therefore allowing the diversity of free interpretations. The arrangements of the visuals need to be in a specific order to gain maximum effect but open enough to be able to gain different views of the film.
Therefore the viewer become the storyteller creating their own versions of the intended massage and using their own knowledge and experience to expand on the narrative given to them.
In Artefact 3 I want to concentrate on the relationship and engagement opportunities between the audience, author and subject. To find the working and collaborative production methods used to create a narrative. To find interpretation differences of narratives.

http://trentadams.ca/2002/09/04/interpretation-differences/
This link is a discussion on interpretation difference on a piece of music. Even though it is a music piece the theory can be adapted to visuals as well. By comparing their own interpretation with someone else they become more knowledgeable to reassess their opinion. These interpretations are as stated in the link, personal only to the individual through their own experiences and knowledge.

http://en.wikipedia.org/wiki/Content_analysis
This link is to wikipedia explaining content analysis. I intended to use some of these techniques used by Ole Holsti (http://en.wikipedia.org/wiki/Ole_Holsti)to analyse my own experiment for the communication.

http://web.media.mit.edu/~minsky/papers/MusicMindMeaning.html
This link explains (in detail) the persuasive influence of music. It touches on personal engagement to different pieces of music and relationship between vision and sound.

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Artefact 2 Evaluation

EVALUATION

In Artefact 2 the documentary Koyaanisqatsi by Godfrey Reggio was shown to focus groups, discussions and questionnaires were used to obtain the results in finding engagement opportunities in documentaries that are opposite to the clip shown in Artefact 1.

The documentary non narrative style allow viewer free interpretations of the film using personal experience and knowledge to decipher the visuals into a narrative. Therefore the viewers become the storyteller providing their own knowledge and experience to expand, add depth and manoeuvrability to the narrative and to gain a thorough understanding. These interpretation differences are compared to combined together to create a narrative that the viewer can at best relate to or empathize with. Therefore it is a collection of views and previous experience that creates and controls the narrative the viewers choose to acknowledge. This deciphering is to recognise the director’s purpose/message/intent of the documentary therefore there is an expectation for informative information with a narrator or actor to guide the viewers through the documentary meaning viewers become reliant on a narrative or a narrator to establish a relationship to the documentary. The arrangements of the visuals are an important part of the understanding showing development and representation of time. Although a change in the visuals sequence would affect the purpose of the documentary, it would depend on the scale of re-arrangement. Whatever the sequence, the audience will try to combine various visual elements/stimulus to complete/discover the narrative.
The results show that the value of the documentary was the intention to discuss and engage about the subject matter by collaborating to find the narrative therefore opening the opportunities for different interpretations and extracting expectations, linearity and simplicity from the documentary.
The music/score gives depth and meaning to the imagery adding intensity, movement and understanding thus simultaneously creating engagements between the viewer and documentary.

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Choosing Documentary for Artefact 2

Monday, February 23, 2009

Choosing Documentary for Artefact 2

These are the films that I have researched and shortlisted as the film to get feedback from for my artefact.

Godfrey Reggio

Koyaanisqatsi 1982 -
koy.aa.nis.qat.si (Hopi) [n] 1. crazy life 2. life out of balance 3. life disintegrating 4. life in turmoil 5. a way of life that calls for another way of living.
Short Trailer Clip -
http://www.youtube.com/watch?v=PirH8PADDgQ

Powaqqatsi 1988 -
Life In Transformation
Short Trailer Clip -
http://www.youtube.com/watch?v=bBBAVCyKdPg

Naqoyqatsi 2002 -
Life As War
Short Trailer Clip -
http://www.youtube.com/watch?v=PalrLLffceI

Ron Fricke

Baraka 1992 -
Without words, cameras show us the world, with an emphasis not on "where," but on "what's there." It begins with morning, natural landscapes and people at prayer: volcanoes, water falls, veldts, and forests; several hundred monks do a monkey chant. Indigenous peoples apply body paint; whole villages dance. The film moves to destruction of nature via logging, blasting, and strip mining. Images of poverty, rapid urban life, and factories give way to war, concentration camps, and mass graves. Ancient ruins come into view, and then a sacred river where pilgrims bathe and funeral pyres burn. Prayer and nature return. Written by {jhailey@hotmail.com}(imdb)
Short Clip From Film -
http://www.youtube.com/watch?v=dtiqrzmuWbw

Chronos 1985 -
The use of quick-motion and time lapse is great and give the film a very nice artistic touch. The electronic score composed by Michael Stearns accompanies the corresponding footage very smooth and nicely and adds to the overall atmosphere. Author: SkyCAM from Cologne, Germany (imdb)
Short Clip Form Film -
http://www.youtube.com/watch?v=M_V_dfODNkU

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Choosing Documentary for Artefact 2

I have been researching different persuasive documentaries. The documentary director Godfrey Reggio featured regularly in my research creating documentaries that had no conventional plots or narrations and are open to interpretations to the viewers. Ron Fricke was another writer/director that collaboratored with Godfrey Reggio and made some of his own work that used the same style of creating documentaries.

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NEONetworks

NEONetworks




Using ultraviolet paint and lights to enhance the exhibition images produced.

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NEONetworks



Using fibreoptics to enhance the neon images for the exhibition and direct viewers to different parts of the exhibition.

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NEONetworks






Neon (pronounced /ˈniːɒn/) is the chemical element that has the symbol Ne and atomic number 10. Although a very common element in the universe, it is rare on Earth. A colorless, inert noble gas under standard conditions, neon gives a distinct reddish-orange glow when used in discharge tubes and neon lamps. It is commercially extracted from air, in which it is found in trace amounts. (WIKIPEDIA)

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Saturday, February 21, 2009

Choosing Documentary for Artefact 2

After collecting and analysing the results from the first artefact I have decided to find another documentary to discuss in focus groups and using questionnaires. This documentary will need to have opposite qualities to the ones i compared in the artefact 1 to find the differences in engagement oppotunities.

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Artefact 1 Evaluation

Artefact 1 compares two documentaries and two reality television programmes to find how the use of engagement opportunities that impact on relationships between viewer(s) and subject(s). For the two documentaries, clips taken from The Family and The Lie of the Land, both considered educational. The two reality programmes, clips taken from Big Brother and Celebrity Get Me Out Of Here considered the most entertaining on television. Questionnaires were completed to collect answers and a focus group is used to debate and define certain comparisons.

The comparisons of documentaries showed that through styles of editing impacted viewers in different ways. The use of equipments and editing offered a more natural or more artificial reflection of the subject(s). Connections between characters and viewers can be made through common interests and experiences but even without a common ground, connections can be made when relating to a life or death situations. A narrator provides an important part of the narrative, delivering ethical, informative, and educational information using fact, figures and personal interviews to the viewer(s) creating an attachment to the subject(s). But a documentary’s authenticity is reliant on facts that support the subject matter.

The comparisons of reality television programmes show that viewers are not connected to the characters because there is no previous attachment or relations/experience to their current situations. Viewers consider these programmes entertaining as the characters are taken out of their comfort zone and are able to watch the demise, embarrassment and failure that are exploited and shown through precise selection of in the editing process. The presenter(s) informs the viewer(s) of the progress and give an overview of the next parts of the programme. They are considered to be an important link in bridging the connection between subject(s) and viewer(s) even though the content will always override the presenter(s).

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Saturday, February 07, 2009

Artefact 1 Big Brother vs Celebrity Get Me Out Of Here

Big Brother


Celebrity Get Me Out Of Here


Please fill in the questionnaire in the link below
Click Here to take survey

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Artefact 1 The Family vs The Lie of the Land

The Family - Channel 4


The Lie of the Land - Molly Dineen

Watch The Lie of the Land [Part 2] in How to Videos, Entertainment Videos, and Travel Videos  |  View More Free Videos Online at Veoh.com

Please fill in the Questionnaire which is in 2 parts. link is below
Click Here to take survey

Click Here to take survey

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Production begins in Brass Monkey





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Friday, February 06, 2009

Choosing Different Documentaries for Artefacts

I'm a Celebrity get me outta here

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Choosing Different Documentaries for Artefacts

Big Brother Highlights

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Choosing Different Documentaries for Artefacts

The lie of the land - Molly Dineen


Watch The Lie of the Land [Part 2] in How to Videos, Entertainment Videos, and Travel Videos  |  View More Free Videos Online at Veoh.com

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Tuesday, February 03, 2009

Choosing Different Documentaries for Artefacts

I'm Celebrity get me out of here

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Choosing Different Documentaries for Artefacts

Channel 4 Big Brother

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Problems obtaining BBC The Family 1974

http://www.screenonline.org.uk/tv/id/444743/

I have been having problems otaining the clips i need to compare between each documentary style of the old The Family compared to the new Channel 4 version.

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Choosing Different Documentaries for Artefacts

The Family Channel 4

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Choosing Different Documentaries for Artefacts

Promises directed by Carlos Bolado and B.Z. Goldberg


Several Jewish and Palestinian children are followed for three years and put in touch with each other, in this alternative look at the Jewish-Palestinian conflict. The three filmmakers followed a group of seven local children between 1995 and 1998. They all have a totally different background. These seven children tell their own story about growing up in Jerusalem. Through this portrait of their generation, we see how deep rooted and almost insoluble the problems of the Middle East have become. When the protagonists speak out in an epilogue a couple of years later, it becomes apparent that all have lost their childlike innocence. Written by Sujit R. Varma http://www.imdb.com/title/tt0282864/plotsummary

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